A sought-after strategic, creative marketer with several decades in B2B and consumer durables marketing, Bob Sherlock brings a focus on helping companies uncover market-driven solutions to sales inertia. Sherlock is focused on helping companies ward off customer pricing pressure by identifying hidden value and attracting the right customers. His experience includes consulting at Marketwerks and The ProAction Group, and founding and running a venture-funded logistics service provider operating a network of automated, unmanned delivery drop points. Prior, Sherlock was CMO for Wickes Inc., a distributor and retailer of building materials.