About Jeff
Jeff works with CPG and entrepreneurial companies to deliver increased sales and profits through strategic plan development, brand building, and transformational leadership. A seasoned veteran of large CPG and growing companies in rapidly changing markets, he drives growth for B2C and B2B businesses across multiple sales and distribution channels. With 20+ years experience, Jeff applies customer and consumer insights to establish an optimal strategic direction. While leading high performing teams to deliver P&L and balance sheet results, he blends best practices with tactical agility as a positive and valued change agent.
Executive Marketing Experience
- CMO/COO, Paygevity (SaaS Fintech startup company)
- Founder & President, Jumpworks (product and marketing consultancy)
- Interim CEO, Robert Crown Center (non-profit)
- Senior Director Marketing, YoCrunch
- VP Brand & Vendor Management, Federated
- Brand Director and General Manager, Dean Foods
- VP Marketing, Enesco
Education
- MBA, University of Illinois Champaign/Urbana - Marketing and Finance
- BA, University of Illinois Champaign/Urbana – Economics minor Computer Science
Expertise
Industry Experience
Specialties
- Sales & Marketing Alignment
- Omni-Channel Marketing
- Go-to-Market Strategy
- P&L Management
- Organizational Leadership
- Customer and Consumer Insights
