About Mary
Mary's philosophy on effective go-to-market strategy and execution entails working through an "outside in" approach. She includes ecosystem intelligence, competitive factors and industry dynamics to develop positioning, packaging, and key marketing initiatives to win business. Mary has also turned around a number of businesses through effective channel strategies, successful product launches, complementary acquisitions, and well thought through marketing planning and execution.
Executive Marketing Experience
- Chief Marketing Officer, Navigate360
- Senior Vice President of Marketing & Alliances, GlobalScholar
- Vice President & General Manager, Sage Software
Education
- BBA Computer Information Systems, Texas State University; Executive Leadership Courses, Center of Creative Leadership
Expertise
Industry Experience
- Human Capital Management (HCM)
- IT Services
Specialties
- Digital Marketing
- Product Marketing & Launch
- Go-to-Market Strategy
- Positioning & Messaging
- Channel Strategy
