YFS Magazine: Fast-Follower Theory: How Executors, Not Pioneers, Rule the Tech Market
2.6.2024 |
American Marketer: Harnessing AI: How to mitigate risks
9.6.2023 — Executives at all levels need to become fluent with the generative AI's uses and set guardrails to ensure that it works in a manner that fits each company’s comfort and requirements. This will enable companies to use generative AI to further their business goals while protecting the company’s trust with the public at a time when opinions are still mixed about AI technology. Read the full Article here.
MarketingProfs: CMO Survey: How ChatGPT Could Help Senior Marketers
4.12.2023 — Chief marketing officers say artificial intelligence technologies like ChatGPT could be most helpful in areas such as content creation and content management, according to recent research from Chief Outsiders. Read the Article here.
YFS Magazine: It’s Time To Reimagine Your Business With ChatGPT-4
3.27.2023 — ChatGPT-4, developed by OpenAI, is a state-of-the-art machine learning system that can generate human-like conversations using large-scale neural networks. Read the Article here.
CEOWorld Magazine: More CMOs Being Called to Power Growth, Drive Near-Sales
3.21.2023 — The challenging year ahead will provide CEO-endorsed CMOs with the opportunities to not only grow their own companies’ balance sheets but also to prove the strength of the new programs of digital and AI-powered marketing campaigns. Read the full article here.
YFS Magazine: AI For Digital Content Creation: Friend or Foe?
3.10.2023 — Michael Tanner discusses the impact of AI on content creation and explores AI-based language generation and content optimization tools available to marketers. Read the Article here.