Veteran public and private company marketing executive and CEO to deliver transformative growth through customer-driven insights, creative product strategies, and efficient go-to-market execution as a fractional CMO

MORGAN HILL, CA – August 31, 2023 – Dominic Wilde, a seasoned public and private company marketing and growth executive, will apply his extensive SaaS and technology industry experience to drive revenue and value growth as a Fractional CMO with Chief Outsiders. Recently, Wilde joined Chief Outsiders’ team of more than 120 Fractional Chief Marketing Officers (CMOs) and Fractional Chief Sales Officers (CSOs).

“An accomplished CEO, and Board member, Dominic understands firsthand the challenges faced by CEOs in growing a business in the face of rapidly changing economic and market factors, and brings 35 years’ experience leading high-tech startups and enterprise organizations to the table,” said Karen Hayward, Managing Partner, Chief Outsiders. ”We’re excited to make Dom’s high-level leadership talent and performance available to our SaaS and Technology clients.”

As a Chief Outsiders Fractional CMO and Chief Growth Officer, Wilde develops winning growth strategies founded in customer-centric positioning and messaging, efficient go-to-market, and innovative business strategies. An incisive strategic thinker and creative operational leader, he plays a key role in developing and transforming enterprise offerings while driving rigorous operational excellence and talent development to increase value to customers and deliver metric-driven growth. Having served in executive marketing, product, General Management, and consulting roles at both startups and F500 companies, he delivers a full range of management advisory services for the high-tech sector.

Technology Marketing Leadership

At Chief Outsiders, Wilde works with the CEOs of SaaS and technology companies to accelerate revenue and market share growth by ensuring the entire company value chain is tightly aligned to the needs of customers and differentiated positioning is clearly communicated to the market.

As CEO and Board Member at SnapRoute Inc., he led the creation of the industry’s first cloud-native network operating system, culminating in an acquisition by Infoblox. After leading a turnaround product and repositioning strategy at 3Com, that, in just 14 months, culminated in the $3B acquisition by HP, he also executed a product portfolio strategy that delivered 20 consecutive quarters of growth for the $2.5B HP Networking Division, and led the strategy for the $3 billion acquisition of Aruba Networks. 

Most recently, he provided management advisory and consulting services for technology companies as the CEO and Principal Consultant at Fratton Consulting Solutions where, as Interim CEO of Data Analytics Services (DAS) at LHP Engineering Solutions, he led the process to evaluate the market opportunity and spin out a high-potential SaaS startup from an established services business, becoming CEO at DAXEOS, raising seed stage funding, creating MVP, and securing the startup’s first customer revenues in under six months. Additional advisory engagements have also included a seed-stage AI startup and late-stage cloud and cybersecurity startups. Previously, he also served as VP of Marketing & Product Management at Nevis Networks Inc.

Dom is also an angel investor in several Cybersecurity and Networking startups and, prior to his successful marketing career, Wilde earned a Higher National Diploma (HND) in Computer Science from Portsmouth Polytechnic, in the UK. He also earned Certifications in Financial Analysis for Executives and Executive Leadership Programs from the Haas School of Business, UC Berkeley, in Berkeley, California.

About Chief Outsiders

Chief Outsiders, the nation’s leading Executives-as-a-Service firm, helps CEOs identify and deploy the fractional marketing and sales executives they need to accelerate growth. The firm’s cohesive team of more than 120 fractional executives act as Strategic Operators™ to achieve results. They blend insight, strategy, and execution to deliver revenue engines that drive long-term profitable growth for businesses. 

Chief Outsiders’ fractional executives drive growth strategy and execution plans by offering instant access to talent with highly customized and flexible engagements. Having served on the executive teams of more than 1,850 client companies, each Chief Marketing Officer and Chief Sales Officer has led marketing or sales at a diverse set of large corporations, including many Fortune 500 firms. Inc. Magazine has recognized Chief Outsiders for ten consecutive years as one of the 5,000 fastest growing privately held companies in the US. The company was also recognized as a Forbes Small Giant in 2019.

“The Growth Gears: Using a Market-Based Framework to Drive Business Success,” is an Amazon #1 best-seller for business owners and CEOs co-authored by Chief Outsiders’ CEO Art Saxby and Principal Pete Hayes. For additional information about the companies and CEOs who trust Chief Outsiders as their premier source for business growth acceleration, visit us at www.chiefoutsiders.com.

CONTACT: Sterling Wilkinson, SWilkinson@ChiefOutsiders.com