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PELITAS - Rapid Assessment, Strategy and Marketing Plan to Accelerate Growth

Reaching a point where leadership sought to capitalize, PELITAS turned to Chief Outsiders to accelerate growth.

Growth Strategy Quickly Gains Traction, Dispels Random Acts of Marketing

Seeking processes and talent to jumpstart growth, leadership engaged Sharon Spooler, Chief Outsiders Fractional CMO.

Anti-Money Laundering Firm Goes All In, Generates Phenomenal Growth

At the urging of its private equity partner, CEO Frank Ewing engaged Chief Outsiders CMO Chris Wallner to develop a comprehensive marketing strategy and plan.

45 Year-Old Manufacturing Company Grows 100% In One Year

Seeking to accelerate growth, Hanson Lab Solutions engaged Chief Outsiders to update the company’s image and elevate marketing to the next level.

Global Hotel Portfolio Brand Re-energizes Employees & Millennial Customer Base

The campaign, led by CMO Deborah Fell, directly contributed to a 1-percentage point gain in market share in a hyper-competitive marketplace.

Proprietary Ingredient: A Likable Brand with Clear Benefits

CMO Jim McDonald led a campaign for Chevron focusing on a proprietary ingredient, powerful brand positioning, and an animated cars ad campaign.

Launching a “Better Mousetrap” than Uber or Lyft

CMO Jim McDonald helped launch uRide, a new app-ordered car service for university students.

Revitalizing and Reopening the Most Historic Hotel in the Southwest

This historic hotel was renovated and reopened with marketing outreach, led by CMO Jim McDonald, that brought visitors and conventions to El Paso.

5 Strategies to Grow a Travel Company

CMO shares the five strategies used to boost growth for a travel company.

Revitalizing Restaurant Chain Sales with a Data-Driven Marketing Plan

CMO Jon Rice explains how he helped put a restaurant company back in a challenging marketplace after a period of slower growth.

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